Why Should I Have My Own Site On WordPress Vs A Facebook Page?

When promoting your business through the internet, the most important thing is reaching the biggest amount of people as possible.

Anyone even slightly privy to the online world knows that Facebook, which has in excess of 750 million users, is the perfect place to reach those people.

So why not just have a Facebook page for your business?

Facebook Is All About Social Networks

Firstly Facebook is constructed as a social networking medium, not a directory of businesses.

Things are generally kept unofficial and informal, and people are unlikely to 'like' your businesses page (and hence give you greater exposure and standing) if it does not effectively raise their own social standing on the site.

This atmosphere also means that only having a Facebook page also adds an air of unprofessionalism to your business, as the site is mainly used to provide customers with relevant news and special deals, while also creating an interactive environment between business and customer.

You Need More Than Facebook

People wanting to learn more about the business would likely form a negative opinion if they could only access information about a business on Facebook.

To them it would seem a touch 'half-baked" if the only steps taken by that business to become significant on the internet as to create a free Facebook page.

To them it would seem a touch 'half-baked" if the only steps taken by that business to become significant on the internet as to create a free Facebook page.

Facebook Real Estate Belongs to Facebook - You Do Not Control Your Page

The layout of Facebook is also a big problem for a business whose internet exposure relies solely on the site; while information can be listed, the presentation is limited.

Though other tabs can be added, the main info tab presents your information as 'basic information'. For businesses this is all a Facebook page is designed for; to give customers a brief run down on what your business is about, and to allow to post about your business in short status updates.

Any extensive information such as product listings, personnel, and related articles would be difficult to display on a Facebook page, and infuriating for the customer to read (think of just one page loaded with information, which is not easily navigated).

You could list these things through status updates, but once again navigating through these would be exasperating, and as status updates are presented through chronological order, it would be impossible to group or list them in any significant way.

All these problems can be easily solved by using a WordPress site in tandem with a Facebook page.

While Facebook does provide significant help in attracting more customers, currently it cannot compare in terms of layout to a WordPress site, which are specifically designed to counter all the problems that a Facebook page encounters (such as layout, ease of navigation, amount and type of information, etc).

For a business Facebook should be consider as an opportunity to attract an audience through social networking.

Following that attraction it makes sense to lead your audience to a place where you have full control and you are able to systematically convert that audience to customers.

Spanky Media is a reliable digital marketing company that provides the best WordPress Themes, and other online marketing services such as Web Development, Social Media management and SEO.

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How You Can Make A List Using Facebook

All of you have heard the saying, "the money is in the list". This really is very true today and will be for the foreseeable future. Having a great subscriber list is a fantastic way to let people know as soon as you have updated your website or your blog and as you you have new products or services that they may very well be interested in. Possibly you have a new product and need to get the word out fast. Facebook is a very good means to make that happen. If using Facebook is a very good way to get your message out and building your subscriber list is the best method to make money, how are you going to combine the two? How can you use Facebook to produce a great subscriber list?

The conventional way that a business person gets others to subscribe is by placing a sign up form on their website. This is a fantastic way to get subscribers, but there's a different way that may be even better. This is a strategy for those of you who want to use Facebook in conjunction with building your list.

First, create your Facebook page

Obviously, this is the very first thing that you need to do. If you don't have a Facebook page yet, you will need to go to Facebook pages to start creating your page. In case you are not really sure what you would like your page to look like, check out different business Facebook pages to generate some ideas. This way you can see precisely how the page is structured and what you should include on it. Don't forget to include links to your website from this page.

When people visit your Facebook page, you would like to have them register to be a subscriber. It's alright to ask them to 'like' your page, however it is a lot more effective to have them sign up. Having them sign up gives you their email address. So, how should you get people to register when they are on your Facebook page?

Build a Facebook subscriber list

You can build a subscriber list that is only associated with your Facebook page. This way, when you send something out to your subscriber list, you are able to put the notification on your Facebook page. Then, those people who have 'liked' your page will receive the notice in their feeds. If they happen to be interested by your articles, that may bring them back to your Facebook page.

You can also send visitors to your website from your Facebook page by offering a free report or free eBook. It is possible to put the notification on your page and then direct people to your website to sign up on your subscriber form to then get your free report.

This procedure is certainly better than just having people 'like' your page because they're signing up on your subscriber form so you then have their email address.

However, sometimes it is more difficult to get others to leave your Facebook page then actually sign up for your free report on your website. One of the simplest ways may very well be for you to combine the two approaches. Use your traffic campaigns to get people to your Facebook page and then occasionally put an invitation on your page to tell people about your freebie if they go to your website and sign up. Again, it is important for you to test to see what will work for you and what will work for your business.

So, how do you use Facebook to construct your list? Offer your visitors both opportunities. Offer your visitors who like to hear what's going on with your business the opportunity to 'like' your page and after that use their feeds for updates and also offer your visitors the opportunity to go to your website to register as a subscriber and receive a free eBook or report. Just test what works best for your target audience.

If you want to learn more about using Facebook for your business, download my free Social Media Guide here.

Get more information on my website http://workonlinesuccess.com/

http://EzineArticles.com/6515198

Are You Guilty of Sharing TMI (Too Much Information) on Facebook? Find Out Now

When on Facebook do you ever come across a post that gives you this reaction... "I didn't want to know that!"? Even some smart people post some dumb things on Facebook. Below is a general guideline of what not to post on Facebook.

Do Not Post:
Anything you are doing that is illegal! No pictures of you and friends doing drugs! Employers are starting to search profiles before hiring people and this type of post could haunt you or your friends in the future, even if you no longer engage in that behavior. You wouldn't want a post to be used as evidence in a trial would you?
Intimate details about a sexual encounter or relationship. That's why they are called intimate details as opposed to public details. We don't want to know and people who do want to know should get their own life!
Results of GYN check up or even that you went! But if you are ill, or recovering from cancer or something not GYN related, you can post about that. I am sure your friends would like to hear about it and support your recovery.
Lies about anyone. That would just be rude. Follow the golden rule... "do unto others..."
Any fact that you could ever want to be a secret in the future... "just got out of jail" for example.
Nude photos of yourself or others and especially young babies (some people think what is the harm with babies). A baby has definitely not given their consent and you wouldn't want to get prosecuted for child pornography.
Ugly statements about your current boss or the company you work for. (Unless you are trying to get fired of course).
Something about someone you are furious at, IF you may feel differently later, after calming down and finding out the whole story. It is hard to un-ring a bell.
When overly drunk or otherwise intoxicated. (same rule applies to email) Your judgment is likely to be off, and you may later regret what you post.
Frequent conversation with your spouse. That is what phones and face to face communication is for. Perhaps your therapist would enjoy the insight into your relationship communication, but the rest of us just wonder why you aren't talking to your spouse instead of us.
Your birth date, address, phone number, social security number or the like, for identity theft reasons.
Obvious things that help evil people out, like "I'm on vacation" which translates to: "my house is vulnerable to break-in." However, if you use Facebook only for close friends and relatives and your privacy settings are high, you may not mind doing this, as posting pictures while on vacation is extremely common and many would argue a good reason to use Facebook. How else can you proudly rub it in everyone elses face at once, that you are on an awesome vacation. To be safer, it would be better to post after you return home.

For more interesting information please visit Joy's blog at http://www.joysiworld.blogspot.com/ Or view her website at http://www.homes-energy-efficient.com/ which is filled with helpful information about making your home more efficient.

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Where Facebook Began Its Journey

Facebook began as a small social network that was meant purely for college students, not so long ago. Some say this was just an experiment; but even if it was one, it has emerged as a major success story. Surely, no college student would have ever imagined that this network could become a generator of millions of dollars.

Indeed, just a few years on, Facebook has emerged as a successful social media network that has brought people from far and wide much closer together than email and instant messengers could have. Previously, it was thought that globalization had perhaps reached its highest point in close coordination, when instant messengers and email became widely used, and even online conferencing with visuals had people further believe that this was truly the case. Facebook, however, has taken all this a leap further, as it has enabled people to develop entire neighborhoods, cities, countries, ideologies, movements, etc. online.

The online groups formed through social media such as Facebook are not just virtual groups; they are now known to be motivated and active campaigns too. An example of this is the establishment of social movements through Facebook that result in action on the streets, such as drives to help the poor and downtrodden. Apart from this, many other activities have been organized and have resulted in thousands and millions of people getting together for a given cause.

While Facebook has served as a platform on which many have begun to organize themselves, a lot of work has been put in by designers and programmers to make it all possible. If they had not been part of the overall operation, hardly any of the things that you see on Facebook would actually materialize. These individuals have made a massive contribution to the various kinds of pages and groups that have emerged.

In fact, the landscape of Facebook applications has been purely produced by these individuals. They are in fact the people that organizations, brands, etc. turn to when they need to develop an application for themselves.

Facebook application developers are available as individuals who can get the job done for you, and they are also available through organizations that have entire teams of them working together on very large projects. The latter is thought to be a viable scenario, as a great deal can be managed when many developers work together to produce large and complex applications. Indeed, there seems to be no shortage of talented individuals who are capable of managing their tasks, and it also seems quite apparent that more and more people are becoming aware that these individuals and organizations are the ones to turn to when they need to project their causes, organizations, brands, etc.

Roses Mark is a successful internet marketing professional, Facebook application developer and freelance writer. Until now she has written numerous articles on the internet.

http://EzineArticles.com/6505992